Can a stale Ajisen float back to the top of China’s noodle pot?
The once-dominant ramen house’s business has slumped on a mix of intensifying competition and lower consumer spending Key Takeaways: Ajisen said it lost up to 40 million yuan in 2024,…
NEWS WRAP: Ajisen China tastes success on streamlining campaign
The Japanese-style ramen noodle chain said it returned to the black last year after a two-year overhaul that has produced strong results By Teri Yu Japanese-style ramen noodle chain Ajisen (China)…