BRIEF: Jihong profit doubles in first three quarters of 2025

Cross-border social e-commerce company Xiamen Jihong Technology Co. Ltd. (2603.HK; 002603.SZ) announced on Thursday that it expects to report a net profit of 257 million yuan ($36 million) to 270 million yuan for the first three quarters of 2025, representing a year-on-year increase of 95.1% to 105.3%.

The company said the strong results were driven by continued rapid growth in its cross-border social e-commerce business, along with a significant improvement in the profitability of its older paper-based fast-moving consumer goods packaging business. According to the announcement, the company’s net profit, excluding non-recurring items, is expected to reach 200.2 million yuan to 213.7 million yuan, up 65% to 76% from a year earlier.

Founded in 2003 and based in Xiamen, Jihong was listed on the Shenzhen Stock Exchange in 2016. The company began as paper packaging producer, focused on product design and marketing, which allowed it to accumulate experience in identifying consumer demand. It later expanded into cross-border social e-commerce, adopting a “content-to-user” promotion approach to build a “goods discovering people” e-commerce model.

Jihong listed on the Hong Kong Stock Exchange in May, and its stock has risen 63.2% from its IPO price. Following the profit alert, the company’s shares opened higher on Friday in Hong Kong, closing up 2.17% at HK$18.34 by the midday break.

By Lee Shih Ta

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